Tips to Merging Blockchain to your eCommerce Operation



For eCommerce businesses, the decision to incorporate blockchain technologies continues to prove as a useful and effective alternative to running transactions online via webpage or mobile app. These cryptocurrencies offer additional benefit to businesses when in operation due to the ability to verify users and transactions, which enhances trust and transparency between client and business interactions by mt5 crm.

Also, businesses that use blockchain technologies into their current eCommerce operations may better track transaction data and records while ensuring higher level of security of interactions due to the advanced encryption and decentralized programming structures. To learn more about blockchain development and the technologies best suited for your business, enterprises may reach out to a local Los Angeles blockchain development company, like

Benefits of Using Blockchain Technologies with eCommerce

Due to numerous different reasons, enterprises may seek blockchain systems for the increase of transparency, higher compatibility of payment methods, and database and supply chain management benefits. For example, technologies such as Bitcoin allow users to submit transactions for different products and services, which are decentralized blocks of data information that require various different keys and codes to hack and modify. Due to the complexity to alter data received and sent across the network, blockchain interactions are deemed more accurate, reliable, and secure for both users and companies.

For more information on the advancements and applications of blockchain, businesses may review innovations in digital currency.

Depending on the platform, eCommerce businesses may accept alternative payment methods, which include bitcoin and other crypto currencies, to increase overall revenue and target audiences. As more users interact with a brand’s products and services, companies may continue to utilize additional blockchain technologies for database management and analytics, along with tracking inventory and performing other supply chain management needs.

Tips to Merging Blockchain to your eCommerce Operation

Stay Informed of Blockchain Technologies

When using blockchain technologies and currencies into your eCommerce business, companies may need to rely on supportive and knowledgeable Information Technology (IT) and customer service representatives to assist in customer inquiries regarding blockchain. For this reason, it is best to research blockchain and crypto news and resources to stay prepared for those types of interactions.

Depending on the crypto products used for your eCommerce site, businesses may benefit from reviewing various blockchain and crypto related resources such as Coinbase learn, Binance Academy, Coindesk, Cointelegraph, Defi Rate, and more. Not only do these types of resources assist businesses with understanding ideal blockchain technology management practices, they also provide useful and informative information regarding trending cryptocurrencies in the market, hazards when implementing certain crypto currencies, and promotions when applying cryptocurrency for different business related manners.

Accept Cryptocurrencies

Businesses must determine which cryptocurrencies are considered more mainstream than the alternatives or decide which digital assets are trending before integrating different payment systems into their eCommerce sites. Additionally, organizations must understand that their clientele are already using cryptocurrencies that by equipping the technology into your platforms will raise revenue.

By setting up a Virtual Wallet, companies may begin accepting different types of payment methods. The virtual wallets may accept different types of crypto currencies such as Bitcoin, Ethereum, Coinbase Commerce, and more. Depending on the digital currency accepted, there may be additional rewards and benefits which offer users and businesses more value when processing transactions with that specific crypto currency.

Existing Crypto-Friendly Platforms

For most startup businesses, choosing an already existing crypto-friendly eCommerce platform may be the best option for raising brand awareness, attracting more leads, and increasing revenue. For this reason, companies may consider using popular eCommerce platforms already in the market, which enable users to use plugins and multiple integrations for the use of cryptocurrency payments.

For instance, eCommerce platforms such as Shopify, Magenta, and WooCommerce all consist of cryptocurrency and payment processing plugins available for download. When deciding which eCommerce crypto payment plugin to use, it is worth considering the various guidelines associated with the integration of crypto processing integrations. For instance, there are different transaction fees, payout frequency limits, Geographic limits, available customer support, and security concerns related to each plugin alternative.

Promote Cryptocurrency Payment Options

Once the cryptocurrency payment plugin is installed onto your eCommerce platform, it is essential to promote the added feature to your target customers. There are many ways to promote to other businesses and clients that a brand is crypto-friendly. Commonly, businesses may develop content based on the incentives and rewards included in every transaction if interacting with crypto payment features. In other words, a company that is using crypto currency for their eCommerce site may increase their value for digital assets, which in return saves end-users more money when making investments with your brands products or services.

Additionally, companies may seek to post promotions and content regarding blockchain and crypto technologies, while adding redirection links to brand eCommerce profiles, on social media, landing pages, event promotions, and blog posting websites and articles. This strategy may benefit businesses as search engines, like Google, may recognize your brand as more relevant than competition, hence increasing overall search engine optimization (SEO) ranking, while offering customers higher awareness of additional products and services provided.


As blockchain and cryptocurrency continue to rise in popularity in various markets and industries, more companies are relying on the integration of blockchain technology into their eCommerce sites. Upon integration, both businesses and consumers may use their crypto wallets to buy, sell, or hold on to different cryptocurrency types, in order to make more secure and efficient transactions. Businesses may opt-into different crypto payment options which may satisfy clients due to the digital assets increase in monetary value over traditional cash payments. Companies may seek to then promote their new, reliable and more secure payment methods with target audiences, in order to raise capital and brand value.


Jhonathon Badalof works at Sunlight Media LLC in Downtown Los Angeles, California. As a Project Manager, Jhon collaborates with clients on website and app design and development, marketing, and creative solutions for campaigns. In addition to Project Management, Jhon is a content writer who writes articles that rank well on Google and other social media platforms. His skill sets include social media marketing, eCommerce, brand development, programming, web design, and graphic design.

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